You have the best product in the market, but you can't seem to get it to scale. You've been sharing multi-channel initiatives on a daily basis, but your efforts haven't resulted in any leads or involvement. You're aware that something is wrong, but you can't find out what it is.
Advigdata has been enabling top fortunes companies amplify their growth with a robust TAM Analysis
We can show you how.
The overall consumer demand for a good or service is referred to as the Total Addressable Market (TAM). The TAM research aids in determining the individual offering's overall sales potential in a given market segment.It assists businesses in aligning & prioritising their product & marketing strategies based on market potential. It's determined by multiplying the average revenue per user (ARPU) by the number of potential users in a particular market segment. When combined with intent data, the TAM score will help you identify high-value targets based on their purchase traits and behaviour patterns.
Here's how it can boost your sales & marketing efficiency to a whole new level
When done right, the TAM analysis can garner your competitive advantage & optimise your sales pipeline with high quality leads & boost overall business scope & reach.
Assessing the TAM is, without a doubt, the first and most important move for any company serious about expansion.